I design digital products that work beautifully. Scroll to see how.

Available Oct 25'

I design digital products that work beautifully. Scroll to see how.

Available Oct 25'

I design digital products that work beautifully. Scroll to see how.

Available Oct 25'

About

UK based UX/UI designer with 12+ years of experience, a diverse industry background, and dedication to crafting memorable products & experiences rooted in insights.
UK based UX/UI designer, passionate about crafting intuitive and engaging digital experiences. With 12+ years of experience, I focus on creating seamless interfaces, thoughtful interactions, and refined designs for screen

Design with purpose

I take a problem-solving approach to design, balancing user needs with business goals to create intuitive, effective experiences.

Design with purpose

I take a problem-solving approach to design, balancing user needs with business goals to create intuitive, effective experiences.

Design with purpose

I take a problem-solving approach to design, balancing user needs with business goals to create intuitive, effective experiences.

Design with intent

Through research, iteration, and attention to detail, I craft interfaces that feel effortless and engaging, ensuring every interaction has purpose.

Design with intent

Through research, iteration, and attention to detail, I craft interfaces that feel effortless and engaging, ensuring every interaction has purpose.

Design with intent

Through research, iteration, and attention to detail, I craft interfaces that feel effortless and engaging, ensuring every interaction has purpose.

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I have worked with a spectrum of international partners

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I have worked with a spectrum of international partners

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I have worked with a spectrum of international partners

Purdy & Figg

I led UX research and UI enhancements within a comprehensive design system for Purdy & Figg’s revamped eCommerce site, ensuring it better reflects their premium, eco-friendly, and natural cleaning products.

Key Contribution(s)

Conducted user research

Created wireframes

Identified KPIs

High-fidelity UI concept

Impact

Session engagement

Accessibility compliance

Cactus

Built on extensive research and collaboration, the new experience highlights expertise and a commitment to forming partnerships with pioneers shaping the future of health and wellness.

Key Contribution(s)

Defined user pain points

Conducted card sorting

Developed content strategy

Unified brand direction

Impact

Repeat visits / engagement

Bounce rate

Willo

I consulted, reviewed, and designed new features for a fast-growing Scottish start-up specialising in virtual interviewing, enhancing the usability and scaling new ai driven features.

Key Contribution(s)

Ran heuristic evaluations

Structured a design system

Performed QA & UI testing

Handoff documentation

Impact

Consumer retention

Cognitive load

Spanx

I led a major overhaul of a globally recognised shape-wear brand, aligning it with its newly defined target audience and expanding revenue beyond bestsellers.

Key Contribution(s)

Structured a design system

Designed microinteractions

High-fidelity UI concept

Handoff documentation

Impact

Repeat purchases

SEO ranking

Tennent's Lager

I developed a comprehensive multi-channel platform to elevate Scotland’s most beloved lager, creating a cohesive digital experience that strengthens its iconic presence.

Key Contribution(s)

Defined UX strategy

Mapped information architecture

High-fidelity UI concept

Iterated via real-world data

Impact

Daily active users

Cart abandonments

Rimac Energy

I played a key role in launching a new venture focused on driving change through sustainable energy ecosystems, helping a supercar company to shape a future powered by renewable solutions.

Key Contribution(s)

Created wireframes

Designed microinteractions

High-fidelity UI concept

Responsive & adaptive layouts

Impact

Cross-device performance

Market share

Testimonials

Scott has led on Willo's design framework for well over a year where he has exceeded expectations. He has taken the time to understand and consider our business needs and is able to translate these into meaningful design solutions for our SaaS product.

Hamish L.

Chief Product Officer

Willo

Scott has led on Willo's design framework for well over a year where he has exceeded expectations. He has taken the time to understand and consider our business needs and is able to translate these into meaningful design solutions for our SaaS product.

Hamish L.

Chief Product Officer

Willo

Scott has led on Willo's design framework for well over a year where he has exceeded expectations. He has taken the time to understand and consider our business needs and is able to translate these into meaningful design solutions for our SaaS product.

Hamish L.

Chief Product Officer

Willo

I highly recommend - I brought Scott in to help with some UX/Ul strategy and conceptual design for Spanx: a large, global retail client. Scott was a professional. He was timely and great at communicating and presenting to clients.

Craig W.

Creative Director

CW

I highly recommend - I brought Scott in to help with some UX/Ul strategy and conceptual design for Spanx: a large, global retail client. Scott was a professional. He was timely and great at communicating and presenting to clients.

Craig W.

Creative Director

CW

I highly recommend - I brought Scott in to help with some UX/Ul strategy and conceptual design for Spanx: a large, global retail client. Scott was a professional. He was timely and great at communicating and presenting to clients.

Craig W.

Creative Director

CW

He’s at the maximum professional level anyone would want from a designer. He is organised, polite, listens thoroughly and asks the right questions to then be able to address any design challenge with accuracy, thoughtfulness and innovation.

Thomas H.

CEO

Userbrain

He’s at the maximum professional level anyone would want from a designer. He is organised, polite, listens thoroughly and asks the right questions to then be able to address any design challenge with accuracy, thoughtfulness and innovation.

Thomas H.

CEO

Userbrain

He’s at the maximum professional level anyone would want from a designer. He is organised, polite, listens thoroughly and asks the right questions to then be able to address any design challenge with accuracy, thoughtfulness and innovation.

Thomas H.

CEO

Userbrain

Scott was a dream to work with. He is equal parts creative and self-organized. He kept the project on track by consistently delivering high quality work. Our team will happily work with Scott again.

Megan F.

Operations Director

Cactus

Scott was a dream to work with. He is equal parts creative and self-organized. He kept the project on track by consistently delivering high quality work. Our team will happily work with Scott again.

Megan F.

Operations Director

Cactus

Scott was a dream to work with. He is equal parts creative and self-organized. He kept the project on track by consistently delivering high quality work. Our team will happily work with Scott again.

Megan F.

Operations Director

Cactus

Working with me

Working with me

Working with me

Car Blur
Car Blur
Car Blur
Idea to interface in rapid time

Rapid conceptualising & idea execution without cutting corners.

Car Blur
Car Blur
Car Blur
Designing with data, not guesswork

UX strategies backed by real user insights, testing, and/or analytics.

Car Blur
Car Blur
Car Blur
A designer who gets development

Smooth handoffs, scalable design systems, and dev-friendly files.

FAQ's

How do you price projects?

Why not hire a full-time designer / agency?

What programs do you work with?

What don't you do?

How do you price projects?

Why not hire a full-time designer / agency?

What programs do you work with?

What don't you do?

How do you price projects?

Why not hire a full-time designer / agency?

What programs do you work with?

What don't you do?